You Need a Videographer at Your Check Presentation March 24, 2021 Check presentations tend to be boring by nature. You invite some of your most important supporters to stand around and listen to the head honchos of your company read some scripted remarks about the impact of a donation. The media snap a few pictures ...
How Video Marketing Transforms Views into Sales March 4, 2021 What if I told you every video you post has the potential to make you money? Videos are not just for viewing. Transform your views into sales with the magic of video marketing. The following tips will make even the most camera-shy business owner would ...
Promo video: the Only Video you Need November 7, 2020 No matter where you are on your video marketing journey, if you don't have a Promo Video, you NEED one. The Promo Video encompasses all the things you want your viewers to know, nicely packaged into 1.5 to 2 minutes. No matter what kind of ...
Uploading your Video is Just the Beginning. July 24, 2020 Uploading your file is just the beginning when it comes to video marketing. You just received your finalized video from the videographer and you can't wait to share it with the world. So you upload it to your social media channels and place it smack ...
How to Apply Sales Funnel Logic to your Video Marketing April 20, 2020 Every marketing strategy can benefit from a sales funnel. As you begin to transition your mindset from business to media company this is the best first step in organizing your video marketing strategy. Stages of a Sales Funnel A sales funnel can ...
How to use Video on Social Media February 17, 2019 Facebook, Instagram, Twitter, Linkedin, and YouTube have come a long way since their inception as has the concept of video on social media. They are no longer solely a place for people to connect with friends, they have become the perfect platform for brands to ...
Facebook Video Marketing Best Practices September 12, 2018 Facebook jumped on the video marketing bandwagon years ago when it realized how important video is to storytelling and user engagement. If your brand is not marketing with video, social media is a great place to start! Not only can you set up a video marketing schedule ...
You Need to Budget for Video Marketing August 10, 2018 When the fourth quarter approaches and you begin crunching the numbers for next year, be sure to budget for video marketing. Whether you're a business, nonprofit, Marketer, or CEO, you are losing out on sales without video. YouTube is no longer an infant. Facebook and ...
What is the right length for my video? May 5, 2018 There is no set-in-stone-rule when it comes to video length, however, understanding your audience and how you plan to utilize each video will help you immensely when it comes to ensuring viewers comprehend your message and act on your call to action. Common video ...
Nonprofit Video: The 3 E’s to Get New Donors on Board April 20, 2018 With more than 1.5 million nonprofits in the U.S., engaging donors in a single cause has become a major challenge. Now, more than ever, it’s important to be 100% transparent with your donors, and potential new donors, about how their dollars ...