Promo video: the Only Video you Need November 7, 2020 No matter where you are on your video marketing journey, if you don't have a Promo Video, you NEED one. The Promo Video encompasses all the things you want your viewers to know, nicely packaged into 1.5 to 2 minutes. No matter what kind of ...
Uploading your Video is Just the Beginning. July 24, 2020 Uploading your file is just the beginning when it comes to video marketing. You just received your finalized video from the videographer and you can't wait to share it with the world. So you upload it to your social media channels and place it smack ...
How to Apply Sales Funnel Logic to your Video Marketing April 20, 2020 Every marketing strategy can benefit from a sales funnel. As you begin to transition your mindset from business to media company this is the best first step in organizing your video marketing strategy. Stages of a Sales Funnel A sales funnel can ...
How to use Video on Social Media February 17, 2019 Facebook, Instagram, Twitter, Linkedin, and YouTube have come a long way since their inception as has the concept of video on social media. They are no longer solely a place for people to connect with friends, they have become the perfect platform for brands to ...
Facebook Video Marketing Best Practices September 12, 2018 Facebook jumped on the video marketing bandwagon years ago when it realized how important video is to storytelling and user engagement. If your brand is not marketing with video, social media is a great place to start! Not only can you set up a video marketing schedule ...
You Need to Budget for Video Marketing August 10, 2018 When the fourth quarter approaches and you begin crunching the numbers for next year, be sure to budget for video marketing. Whether you're a business, nonprofit, Marketer, or CEO, you are losing out on sales without video. YouTube is no longer an infant. Facebook and ...
What is the right length for my video? May 5, 2018 There is no set-in-stone-rule when it comes to video length, however, understanding your audience and how you plan to utilize each video will help you immensely when it comes to ensuring viewers comprehend your message and act on your call to action. Common video ...
Nonprofit Video: The 3 E’s to Get New Donors on Board April 20, 2018 With more than 1.5 million nonprofits in the U.S., engaging donors in a single cause has become a major challenge. Now, more than ever, it’s important to be 100% transparent with your donors, and potential new donors, about how their dollars ...
Make the most of your events with video March 1, 2018 Whether you are a chamber of commerce hosting a local community gathering, a concert venue planning your annual music festival, or a corporation organizing a national conference, video plays an important role in your event. There are countless ways to utilize video before, during, ...
Types of Videos That Can Benefit From Drone Footage February 20, 2018 Drones are one of the newest and hottest video technologies on the market today. Not only do they allow you to capture shots that were previously only attainable in high-end Hollywood productions, but they also give filmmakers a variety of new angles and ...